Infographics for Dutch Top financial Asset Manager Robeco
Client
Website
Robeco is a top asset manager with more than 85 years of experience in fund investing. Clients range from individuals and companies to institutional investors, such as pension funds.
As a Freelance UX / Visual Designer I was asked to participate in a small team that was responsible for the website optimisations of Robeco’s consumer website Robeco.nl on a daily basis. See also my UX Design portfolio for the UX/UI Designs.
Tools used
Sketch
Adobe Illustrator
Adobe Photoshop
Involvement
Illustration
Art Direction
In addition to the UX/UI design of new and improved existing web pages, I also provided illustrations such as these infographics. I illustrated five. The infographics were used in web pages but also in online campaigns.
Infographics
The ‘We let your money talk’ and ‘Millenials’ infographics were created entirely in Adobe Illustrator. I used Sketch for the three most recent variations of the infographic ‘That’s how others invest’.
Infographics needed to match the brand guidelines
Although Robeco rarely uses illustrations, the illustration style naturally had to fit within the Robeco brand guidelines. So Robeco typography and several brand colors where used.
Labor intensive
Infographics generally take quite some time to design. Each infographic took about 30 hours to create.
