KPN Customer Journeys – Case study
Client
Website
After leaving my own web agency Supershift in 2007, I was soon asked by telecom giant KPN to take on various projects in various (online) departments and in different teams as a Freelance Senior UX & UI Designer and Art Director. I did that until the beginning of 2015. In those roles I have successfully redesigned the most important customer journeys of the KPN web shops. From orientation pages to Checkout pages.
Tools used
Sketch
Invision
Adobe Photoshop
Adobe Illustrator
Involvement
UX/UI Design
2007-2019
Before I took the initiative in March 2015 to design for other customers, the most important design projects at KPN until then were: Online introduction of the Apple iPhone 6 Re-design of the most important customer journeys in the mobile phone webshop Introduction and translation of the new KPN Online brand style. Transition and phasing out of the Hi brand to parent company KPN Re-design of the KPN Forum and KPN Blog.
